Is there anything chic and stylish Olivia Palermo isn't involved in?
The stunning sex-tar of The City has recently been named the very beautiful face of Rochas fragrance. Or should we say beautiful wrists and neck? Whatever body part we refer to, we'll pre-empt it with beautiful just so we're covered.
The French brand has chosen Palermo to front the new fragrance, due out later this year. What will it smell like? We're thinking sweet, sultry and completely, disgustingly perfect.
Speaking to Women's Wear Daily, Olivia discussed the finer points of Rochas earlier this year. Perhaps it was these sweet words that secured her the spot. Who are we kidding, it was probably her shiny hair.
"While Rochas has ingrained French roots, I think every woman can get the sense of joie de vivre and confidence in their style that the Parisians emanate. I always like to be a bit more fashion-forward and playful in my style choices when I visit Paris."
Olivia has been very busy strutting around New York over the past few days. Not just shopping, oh no. She's been hitting the FROWs at NYC Fashion Week. Well, it wouldn't be fashion week without the Palerminator, right? The glossy-locked one was spotted looking fabulous at Tibi (one of her fave brands), Jill Stuart and Peter Som. She had better have sorted her overnight batch of suitcases out, ready for her trip to London! With LFW only a few days away, we cannot wait to see what Olivia will be wearing on the cobbled stones of London town...